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How do companies in the logistics and supply chain industries use content and social media?

By Kate Lee | 11/09/2016 | 9:20 AM

Online-surveys

In 2014 Fronetics conducted industry-wide surveys to learn how logistics and supply chain companies were using content and social media as part of their marketing programs.  The reports, Content Use in the Logistics and Supply Chain Industries and Social Media Use in the Logistics and Supply Chain Industries, have informed companies on use, motivations, preferences, benefits, and challenges.

In an effort to learn how companies are using social media and content today, Fronetics has just launched two new surveys.  Fronetics invites individuals working in the logistics and supply chain industries to weigh in and share what their companies doing.

Each survey takes about 3 minutes to complete. Results will be reported in aggregate, using no personal or company information from respondents.

Take the social media survey 

Take the content survey 

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The opinions expressed herein are those solely of the participants, and do not necessarily represent the views of Agile Business Media, LLC., its properties or its employees.

About Elizabeth Hines

Elizabeth Hines

Elizabeth is a content strategist with 12+ years of experience in content development, branding, marketing, and communications. As the creative/editorial director at Fronetics, she oversees all efforts related to content and creative assets, including strategy design and brand development.

She has written extensively about supply chain and logistics, and has developed content strategies across a number of verticals, including the B2B space. Prior to joining Fronetics, Elizabeth worked at Boston University, Prospectiv, and Cengage Learning.



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