Collaboration Works
Along my holiday travels I came upon three fast food stores collaborating on the real estate. In the past, you would see a free standing McDonald's, Subway, and Convenience Store. I’m sure it takes a lot of milkshakes and chips and subs just to pay the rent.
The bug guys McDonalds and Subway have figured out a way to collaborate and satisfy their customers with convenience. Yes, maybe some actually buy a Subway sandwich and washes it down with a McDonald shake rounding out dessert with the candy bar from the Convenience Store.
As we begin this New Year, my resolution is to do everything I can to promote supply chain collaboration! The time is now with the economy beginning to recover and the awareness to sustainability to promote the best practices and synergies collaboration delivers.