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Identity Confusion And Operational Chaos

By Art van Bodegraven | 07/25/2013 | 9:12 AM

So, I was watching and listening to Tegan and Sara, but was disconcerted, and concentrated more on trying to figure out which is Tegan and which is Sara, than on getting into the music.  For those who don't yet know, the Canadian indie rock duo is sorta hot at the moment.  Maybe it's a generational thing, but when I learned that they had seven albums out I puzzled over the possibility that they had issued seven different releases, or perhaps had sold only seven of one.  By the time that I do get things straight in my mind they may, or may not, still be around.

We face similar challenges in our supply chain world.  The Tegan/Sara conundrum is borderline understandable, in that they are identical twins.  Our choices present options that are merely somewhat same-looking or same-sounding.

For example, how is supply management the same as or different from supply chain managment?  What are the distinctions among supply chain management, value chain management, and demand management?  How are certification programs from professional organizations related to certificates of functional proficiency from any number of sponsoirs and issuers?  How do supply chain certifications from various institutions compare, and which are more current, valuable, and practical?

In a shopping cart chock full of "comprehensive" supply chain software solutions, which products are truly comprehensive, with equivalent quality and functionality in the various modules that constitute end-to-end planning, analysis, and execution?  What are the qualities and attributes of the companies behind them - background, staying power, continuing investment, key talent resources, financial stability?

Hmm - maybe solving the Tegan and Sara questions is the easier task, after all.

PS: As a devotee of Lady Gaga, a little monster who was born this way, I don't think it is a generational thing. 

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About Art van Bodegraven

Art van Bodegraven

Art van Bodegraven (1939 - 2017) was Managing Principal of the van Bodegraven Associates consultancy and Founding Principal of Discovery Executive Services, which develops and delivers supply chain educational programs. He was formerly Chair of the Supply Chain Group AG, Partner at The Progress Group LLC, Development Executive at CSCMP, Practice Leader with S4 Consulting, and a Managing Director in Coopers & Lybrand's consulting practice. Concentrating in supply chain management and logistics for over 20 years in his 50+ year business career, he has led ground-breaking strategic, operational, and educational projects for leading US and global clients. Art was principal co-author of DC Velocity's Basic Training monthly column for a decade, and was the principal co-author, with Ken Ackerman, of Fundamentals of Supply Chain Management, the definitive primer in the field. His popular blog, The Art of Art, has been a staple of DC Velocity's web site since its inception.


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