The Scienterrific Method: Yes, No, And Maybe
Setting The Stage
The writer is not always sure what readers expect - or want. He or she can, with planning and a modicum of focus, adopt a voice and a point of view (POV), and hope for the best.
Hope is not enough, though. Feedback analysis, response evaluation, compare-and-contrast with peers' efforts, and judicious tweaking are necessary components of a sustainable writing process. And, even then, putting one's nekkid self out there for all to see/hear/read is a chancy endeavor.
With good fortune and hard work, the risk might pay off in audience acceptance. But, even with a general success, there will be outliers that lead to mental fragility and a fondness for Shiraz/Cabernet blends.
Commentary pops up, like holiday kiosks at the mall, in a variety of unexplainable locations. Some is on the site in reply to a specific blog, some slips into discussions of columns, some gets generated by a LinkedIn or FaceBook reference, and most is face-to-face oral in some uncomfortable setting. For whatever reason, regular readers seem reluctant to record commentary in a sort of permanent record, with their names attached.
The Illusion Of Correctness And Precision
Despite all best efforts, some will persist in seeing things that aren't there, and react/respond with what they perceive to be logic, and what the writer perceives as evidence of either a damaged genetic makeup or a severely thwarted social development. They seek absolute consistency, and are lightning quick to attack what they see as errors or waffling, or flip-flopping.
That a good answer might depend on specific circumstances, and differ with time, capabilities, resources, and priorities creates an un-nesssary cognitive dissonance.
Feedback And Response
It can be gratifying to see some occasional commentary from readers, whether agreeing or disagreeing with a particular point or observation. In the abstract, at least, evidence of reading one's work, hopefully without the reader needing to move his or her lips in the process, is superior to the fear that one is shouting into an empty room. Whoa! Was that a reply or an echo?
Some Alternatives And Scenarios
Perhaps satisfying some number of constituencies would require adopting a new voice, taking a different POV, or being prepared to, like a multiple personality case study, being Jane or John or Veronica or Pablo depending on the issue or cause du jour.
Some would be happy to see a dry, turgid, prolix product, appended with an endless list of references and citations (many from the same ultimate source). This might be impressive "research" which has a useful role in many applications. But, for me, assembling snippets of other people's work (some with extensive chin whiskers) to reach a summary of received wisdom and past alignment on burning questions and definitive answers is not a satisfying process. So, I most often offer up the observations and conclusions of a half century of hands-on personal experience as a means of encouraging current and independent thought and criticism.
This disappoints some readers who would seek refuge in a safer, perhaps less-challenging, environment - and encourages criticism unleavened by exposure to elements of reality.
Another coterie of readers operates under the misconception that we are all in a church or temple. It anticipates that anything written receives some kind of imprimatur by being published, and miraculously becomes a worthy addition to Holy Writ. They search for deeper meaning than was intended, and seek contentious debate around the implied theology of a particular position on an issue or topic. For myself, I'm not impressed with how many angels fall off the head of a pin - or are pushed, or keep on dancing.
I've had readers who challenge a statement or position as heretical, or worse, then search back for other evidence that indicates a consistency or inconsistency on the issue, or explains how and when my mind had parted company with the rails of reason and truth.
I have some fear that these worthies are actually paid salaries by employers who have been deluded into thinking that their associates are working like rented mules on behalf of an enterprise, rather than trolling the blogosphere for amusement and uninvited dialogue.
Yet another band of Duck Dynasty wannabes, paranoid, spittle-beflecked, contentious, and mad as hatters, seeks clues that political meaning is buried deep within innocent observations regarding infrastructure, or truck driver shortages, and are ready to exercise 2nd Amendment rights in my direction to learn me a lesson in what real Amurricans think. Global competition seems to bring out the full moon aspects of the groupthink that fuels these profoundly disturbed caricatures.
And, a political season - they are now nearly full-time television series material - seems to intensify the mindless rhetoric that this hardy band is generally inflamed by, and feels honor-bound to insert in any discussion on any topic. Back off, Buford; I am not ready to blame the dad-gum Russkis and their puppet fellow-travelers for a decline in consumer confidence.
The name game sneaks in from time to time, with accusations of being in league with sales and marketing dreamweavers, or volunteering to be a willing tool of capitalism run amok, or succumbing to the proven lies of socialism bordering on worse, or being a do-gooder with little sense of reality. Or capitulating to the seductive wiles of suspect technology; or embracing Luddites.
To an earlier point, given time and circumstance, stuff happens and things change. Nevertheless, another societal subset that yearns for the world-that-never-was of Norman Rockwell scans everyone's writing for immutable truths, unchanging rules, and a static set of interactions. They take solace in things such as: "Hey, that's just pool distribution under a different name!" And, "How is the fulfillment craze different from a Sears catalog at the end of the 19th century?" Not to dwell on the crass offer, once a siren lure, of "I've got fifty loads to tender" in a capacity-constrained environment.
Whatcha Gonna Do About It, Smart Guy College Boy?
Here's my plan. I'm going to keep on doing what I do, in the way that I like to do it. The crazies will have to make do with plastic utensils and generally harmless foods, slipped through a slot in the door.
Look, I've got a friendly - and highly respected (with good reason) - venue for publication. My editor(s) are tolerant beyond reason, and my lack of focus and absence of discipline are wonderful forms of self-gratification.
So, check 'em out. Twice a week, and/or once a month, coming to you direct from left field, blogs that wander all through the corn maze. Assertions that test one's faith. Trenchant observations that miss the point. Obscure musical references. Revealing familial adventures. Columns that may challenge conventional wisdom, with the odd joke or two embedded.
If you seek eternal truth, or scholarship, or deep meaning, please do try to mask your disappointment. We are not running a confessional or a think tank here. What we are running is a safe place to contemplate issues and answers, to test perspectives, and to consider matters that don't always cut through the fog of a never-ending job to do.
www.dcvelocity.com/blogs (the art of Art). Basic Training in print and electronic DC Velocity issues. Have fun, and don't be afraid to rattle the cage occasionally. The lion has no teeth, and its roar has been prerecorded.
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